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          Soft Town Coke

          From 4 interest-free payments of $39.78 with klarna
          $63.40 USD
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          • 4.8/5 (8,347 reviews)

          • Securety payments

          • 14-day returns

          Why choose us?

          A softer take on the iconic Coke (otherwise known as the Bowler).

          Lock & Co. created one of our most enduring styles in 1849 after being commissioned by Edward Coke to create a hat hard enough to protect his gamekeepers. The Coke's timeless appeal can be attributed to its distinctive domed crown and curled brim.

          This style comes with a complementary hat box. 

          THE LONESTAR STANDARD

          Legendary Quality

          From start to finish, our signature hats are made by hand in Texas, using only the finest materials and time-tested techniques, often utilizing the same machinery we’ve been using for decades. The result? The world’s most legendary hats, designed for the long haul and crafted to be passed on from one generation to the next.

          POUNCING & SANDING

          Hats go through multiple rounds of sanding and pouncing to give texas-hat its smooth velvety finish.. Many of the machines in the texas-hat factory are original. The same machines that built your grandfather's texas-hat, also made yours!

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          OUR STORE

          Texas Hat was born from a deep love for Western culture and the timeless spirit of the American frontier.

          Inspired by Texas tradition, we create hats that represent confidence, freedom, and authentic Western style.

          To ensure exceptional quality, our hats are carefully crafted by experienced master hat makers at our German headquarters, combining German craftsmanship with Texas-inspired design.

          Because a great hat doesn’t just complete your outfit — it tells your story.

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